In 2018, the first interdisciplinary team for Fotocasa's native apps was created, which includes a UX designer.
Our first mission will be to talk to app users and identify pain points and opportunities that will lead us to propose a complete redesign of Fotocasa's native apps.
To ensure a successful redesign, it was essential to have a Design System that would bring consistency to the proposal.
For the first time, developers and designers felt the need to speak the same language.
We needed to generate a design awareness within the team, and we achieved this by involving all parties in the creation of the Design System. Only in this way would the system help us improve our communication and ensure the coherence and consistency of our products.
Currently, app traffic accounts for over 43% of the portal's total traffic, generating more than half of the contacts, with the Android app performing best. For this reason, native apps have been the testing ground for numerous new features in recent years, such as:
The current rating of the Fotocasa app on Google Play is 4.6, with over 185K reviews; meanwhile, on the App Store, it stands at 4.5, with more than 140K reviews.
